Digital Content Designer (Motion & UI)

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About the position

The Digital Content Designer (Motion & UI) develops and delivers high-quality, consumer-facing creative content for P&G Personal Health Care brands across Paid, Earned, Shared, and Owned channels. Reporting to the Creative Director, the designer turns raw content into polished digital assets for digital commerce, social, .com, and other digital experiences. The role is hands-on and focuses on animation, video editing, UI design, and adapting content across digital touchpoints. The work environment is fast-paced and entrepreneurial.

Responsibilities

  • Design, animate, and edit motion and video content for online video (OLV), iMedia, and social channels, using in-platform and professional tools.
  • Edit influencer and user-generated content into cutdowns in channel-specific formats, aspect ratios, and durations.
  • Create original animated visuals that strengthen brand creative expression.
  • Use AI tools to generate, extend, and adapt visual assets.
  • Help develop workflows that improve the speed, iteration, and scale of creative production.
  • Build and maintain systems for adapting campaigns and content calendars into consistent assets across digital touchpoints.
  • Produce, resize, and reformat creative for different platforms and audiences while maintaining quality and brand consistency.
  • Capture photography and videography for brand and campaign needs, including on-location, in-office, agile, and iPhone shoots.
  • Apply composition, lighting, and storytelling skills to original capture and post-production.
  • Design on-brand experiences for .com, CRM journeys, digital commerce tiles, and web and app experiences.
  • Create experiences that support the funnel from awareness through conversion.
  • Partner with cross-functional teams to ensure designs are executed faithfully.
  • Support creative production from brainstorming through final delivery with internal teams and agency partners.
  • Ensure assets are delivered on time, on brand, and production-ready.
  • Iterate on creative based on in-market results in partnership with media and communications teams.

Requirements

  • Bachelor's degree in Digital Design, Motion Design, Animation, UX/UI Design, Communication Design, or a related field.
  • Portfolio demonstrating strong digital design, creative excellence, storytelling, problem-solving, and technical mastery; a case study demonstrating the design process is essential.
  • Experience in creative execution, motion design, video editing, UX/UI, or digital design roles.
  • Strong animation and video editing skills, including experience with After Effects and Premiere Pro and fluency in other Adobe Creative Suite products such as Photoshop and Illustrator.
  • Strong UI design skills and proven experience designing for web, app, email, or digital commerce environments.
  • Advanced Figma skills, including components and design systems for content adaptation at scale.
  • Photography and videography skills, comfort behind the camera, and understanding of lighting fundamentals.
  • Working knowledge of Adobe Firefly and curiosity about AI's impact on creative production.
  • Experience creating external-facing digital content across a combination of Paid, Earned, Shared, or Owned channels.
  • Familiarity with brand guidelines and executing within established creative frameworks.
  • Experience collaborating with creative leads, marketers, developers, and agencies to deliver finished assets.
  • Strong attention to detail and ability to produce polished work or move quickly when needed.
  • Comfort producing work in a fast-paced, high-output environment.
  • Openness to feedback and ability to incorporate input quickly and constructively.
  • Ability to work a hybrid schedule in the Mason, Ohio office.
  • Preparedness to consider relocation opportunities throughout a career as business needs and development opportunities arise.

Nice-to-haves

  • Experience with Figma Weave, Figma Motion, or other emerging AI-native design and motion tools.
  • Familiarity with developer handoff practices for web and app builds.
  • Prior experience adapting influencer or creator content at scale.
  • Demonstrated success leading brand social campaigns from idea to activation.
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